When it was announced that Guelph would be home to one of Canada’s newest professional basketball teams, we knew we had to be involved. As exploratory meetings with the management team progressed to hard details and signatures, we knew we were going to be a part of something special. We are proud to be media sponsors for the Guelph Nighthawks inaugural season in the brand spanking new Canadian Elite Basketball League.
We quickly got to know the staff, coaches and players of the team and went to work in establishing a dominant media presence for the Nighthawks. We conceptualized and built an all-access docu-series entitled “NightVision” in addition to capturing stylized player portraits (plus the conventional “school photos”).
There were ups and downs. Rough defeats, epic comeback victories and more than one monster slam.
Although the Nighthawks didn’t make it to the playoffs this year, we’re still super proud of the team, the staff and coaches and were rooting them on from the baseline at every home game.
It’s been an honour to partner with this organization and we wish the Nighthawks success next year! We’re fans for life.
We’re also proud to be official partners of the CEBL’s inaugural Championship Weekend held in Saskatoon in August 2019.